Quantcast
Channel: Adweek Feed
Viewing all articles
Browse latest Browse all 3657

The Super Bowl Advertisers Winning the Battle for Attention Prior to Kickoff

$
0
0
For a while now, brands have sought to expand their Super Bowl ads beyond a mere 30-second broadcast during a commercial break. They've attempted to do so by posting their spot online days, or weeks, before the Big Game, then promoting it on talk shows and social media. So far this year, some Super Bowl...

Viewing all articles
Browse latest Browse all 3657

Trending Articles